• use cases 75%
  • user journeys 75%
  • workflows 80%
  • wireframes 90%
  • functional specifications 70%
  • visual design 45%
  • project management 90%
  • whatever design support my projects need 100%
  • happy clients 100%

what do I do?

Interaction and UX are my favorite aspects of the design process. I’m a classically trained graphic designer (think grids and information hierarchy), and started designing and developing Flash microsites and widgets, and moved into web design – where I designed and coded up sites and really got into the “how” people interact with different technologies – interaction, UX and product thinking before we had those definitions.

So a simplified overview of my design process might look like:

First, start with the “what” ideation: outlining the problem to solve on a cocktail napkin/epic whiteboard sessions – are we redesigning an existing product or building something new? Keeping developers and/or engineering in the loop at this stage is essential, to ensure feature feasibility within project timeline and budget parameters.

Then sketch the “who”  ideas, the personas and use/edge cases, and will our ideas solve the problem for the user/s? What UX or interaction design tasks do we need for this engagement? Hold stakeholder interviews and initial user research to validate the who/why.

How? Compile initial feature lists/product roadmap – MVP/alpha/beta/. release/2.0 etc (critical to include engineering here too) – then map user journeys/user flows, make myriad lo-fi or simple paper prototypes. then hi-fi wireframes (ten million of them ;), creating the visual design – then writing functional specs and other documentation. Of course there are currently many awesome tools (think Zeplin, or Sketch plugins) that make that handoff to engineers a fun task!

Success? After the product release, review the metrics and data, measure that data against the original goals, …the product lifecycle continues.

about me

I’m a student pilot, currently working toward my LSA license. I love aviation and everything about it. Learning to fly has taught me the importance of *rigorous attention to detail,* to think critically before taking actions, and preflight, preflight, preflight. Plus it’s one of the most exhilarating things I’ve ever done.

I’m a Los Altos native, but I’ve lived in Germany, Washington DC, Boston, and am now back in Menlo Park for good. Or maybe I’ll chuck it all in and paint postcards on streetcorners in Paris…